Case study · Insurance
Insurance explained plainly, in French, on a phone
ARSA — Assurance Rapide S.A. — Insurance provider, Haiti
The situation
Health, auto and home cover sold branch-by-branch. Prospects had no way to compare what was covered without walking into an office.
What we built
- One page per product line, written in plain French
- Enquiry form that routes to the right agent by product
- Mobile-first layout built for low-bandwidth connections
The result
64 policy enquiries a month, with agents spending their time on qualified prospects.
“Clients arrive understanding the product. That changed the whole conversation.”